B2B Marketing Lead - DACH

<h2>About ElevenLabs</h2><p style="min-height:1.5em">ElevenLabs is an AI research and product company transforming how we interact with technology.</p><p style="min-height:1.5em">We launched in January 2023 with the first human-like AI voice model. Today, we serve millions of users and thousands of businesses - from fast-growing startups to large enterprises like Deutsche Telekom and Meta. Our investors are some of the world's most prominent, including Andreessen Horowitz, ICONIQ Growth and Sequoia. We've raised $781M in funding and our last valuation was $11B - multiples of 11, always.<br /><br />We have expanded from voice into three main platforms:</p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">ElevenAgents enables businesses to deliver seamless and intelligent customer experiences, with the integrations, testing, monitoring, and reliability necessary to deploy voice and chat agents at scale.</p></li><li><p style="min-height:1.5em">ElevenCreative empowers creators and marketers to generate and edit speech, music, image, and video across 70+ languages.</p></li><li><p style="min-height:1.5em">ElevenAPI gives developers access to our leading AI audio foundational models.</p></li></ul><p style="min-height:1.5em">Everything we do is the result of the creativity and commitment of our team - builders doing the best work of their lives. We are researchers, engineers, and operators. IOI medalists and ex-founders. If you want to work hard and create lasting positive impact, we want to hear from you.</p><p style="min-height:1.5em"></p><h2>How we work</h2><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>High-velocity: </strong>Rapid experimentation, lean autonomous teams, and minimal bureaucracy.</p></li><li><p style="min-height:1.5em"><strong>Impact not job titles: </strong>We don’t have job titles. Instead, it’s about the impact you have. No task is above or beneath you.</p></li><li><p style="min-height:1.5em"><strong>AI first:</strong> We use AI to move faster with higher-quality results. We do this across the whole company—from engineering to growth to operations.</p></li><li><p style="min-height:1.5em"><strong>Excellence everywhere: </strong>Everything we do should match the quality of our AI models.</p></li><li><p style="min-height:1.5em"><strong>Global team: </strong>We prioritize your talent, not your location.</p></li></ul><p style="min-height:1.5em"></p><h2>What we offer</h2><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>Innovative culture:</strong> You’ll be part of a generational opportunity to define the trajectory of AI, surrounded by a team pushing the boundaries of what’s possible.</p></li><li><p style="min-height:1.5em"><strong>Growth paths: </strong>Joining ElevenLabs means joining a dynamic team with countless opportunities to drive impact - beyond your immediate role and responsibilities.</p></li><li><p style="min-height:1.5em"><strong>Learning &amp; development</strong>: ElevenLabs proactively supports professional development through an annual discretionary stipend.</p></li><li><p style="min-height:1.5em"><strong>Social travel</strong>: We also provide an annual discretionary stipend to meet up with colleagues each year, however you choose.</p></li><li><p style="min-height:1.5em"><strong>Annual company offsite: </strong>Each year, we bring the entire team together in a new location - past offsites have included Croatia and Italy.</p></li><li><p style="min-height:1.5em"><strong>Co-working</strong>: If you’re not located near one of our main hubs, we offer a monthly co-working stipend.</p></li></ul><h2><strong>About the role</strong></h2><p style="min-height:1.5em">We are seeking a seasoned Growth Marketer to lead our expansion into the <strong>DACH Region</strong>. We need a builder who is comfortable with the "zero-to-one" phase of regional growth.</p><p style="min-height:1.5em">You will be the local "Source of Truth" for marketing, acting as a creative, an analyst, and an operator all at once. You should be someone who enjoys the complexity of multi-lingual markets and has the drive to implement projects from start to finish while owning the outcome entirely.</p><p style="min-height:1.5em"></p><h2><strong>Your Responsibilities</strong></h2><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>Regional Growth Engine:</strong> Make sure DACH<strong> </strong>B2B grows through aggressive lead generation and brand awareness.</p></li><li><p style="min-height:1.5em"><strong>Outbound Strategy:</strong> Build and execute complex, multi-language outbound sequences that cut through the noise.</p></li><li><p style="min-height:1.5em"><strong>Local Events:</strong> End-to-end ownership of local industry events, user conferences, and webinars in the region.</p></li><li><p style="min-height:1.5em"><strong>Cross-Functional Synergy:</strong> Collaborate with performance marketing on ABM initiatives and localized retargeting.</p></li><li><p style="min-height:1.5em"><strong>Analytics &amp; Reporting:</strong> Monitor campaign performance, produce executive-level reporting, and recommend data-driven optimizations.</p></li><li><p style="min-height:1.5em"><strong>Localization &amp; Messaging:</strong> Adapt ElevenLabs’ global voice to resonate deeply with the DACH business cultures.</p></li></ul><p style="min-height:1.5em"></p><h2><strong>Requirements</strong></h2><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>Native German speaker.</strong></p></li><li><p style="min-height:1.5em"><strong>Fluent English speaker.</strong></p></li><li><p style="min-height:1.5em"><strong>Ownership Pedigree:</strong> You have implemented marketing projects from start to finish and held yourself accountable for the ROI.</p></li><li><p style="min-height:1.5em"><strong>Entrepreneurial Background:</strong> You have a strong drive and a history of high engagement, ideally in an entrepreneurial endeavor or a similar high-stakes environment.</p></li><li><p style="min-height:1.5em"><strong>Thrives in Chaos:</strong> You are energized by a dynamic, ever-changing environment and can manage multiple workstreams without losing focus.</p></li><li><p style="min-height:1.5em"><strong>The "Jack of All Trades":</strong> Broad knowledge in growth marketing, ranging from numbers analysis and performance knowledge to campaign planning and event organizing.</p></li><li><p style="min-height:1.5em"><strong>DRI Mentality:</strong> Ability to act as the local Directly Responsible Individual (DRI) for all marketing operations.</p></li></ul><p style="min-height:1.5em"></p><h2><strong>Bonus Experience</strong></h2><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Proficiency in cold email, SEO, or affiliate management.</p></li><li><p style="min-height:1.5em">Product marketing sense and design skills.</p></li><li><p style="min-height:1.5em">Deep understanding of the Southern European tech ecosystem and buying-cycle shifts.</p></li></ul><p style="min-height:1.5em"></p><h2><strong>What we offer</strong></h2><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Innovative culture &amp; growth paths.</p></li><li><p style="min-height:1.5em">Annual discretionary L&amp;D stipend &amp; social travel stipend.</p></li><li><p style="min-height:1.5em">Annual company offsite.</p></li><li><p style="min-height:1.5em">Monthly co-working stipend.</p></li></ul><p style="min-height:1.5em"></p><p style="min-height:1.5em">This role is remote-friendly within Germany (Berlin, Hamburg, Munich is preferred).</p><p style="min-height:1.5em"></p><p style="min-height:1.5em">#LI-Remote</p><p>Find <a href="https://www.arbeitnow.com">Jobs in Germany</a> on Arbeitnow</a>