About this job
<h2>About <a target="_blank" rel="noopener noreferrer nofollow" href="http://pdf.net">pdf.net</a></h2><p style="min-height:1.5em"><a target="_blank" rel="noopener noreferrer nofollow" href="http://pdf.net">pdf.net</a> is one of Variant Group’s bootstrapped SaaS products. It’s a fast-moving, fully remote team building tools like <a target="_blank" rel="noopener noreferrer nofollow" href="http://resume.co">resume.co</a>, <a target="_blank" rel="noopener noreferrer nofollow" href="http://contracts.net">contracts.net</a>, and more. <a target="_blank" rel="noopener noreferrer nofollow" href="http://pdf.net">pdf.net</a> is an online PDF editor used by thousands of people worldwide, and the company is now building a dedicated acquisition engine around it, from search intent and landing pages to onboarding and paywall moments. They’re looking for a conversion-obsessed product designer with a high visual bar who loves shipping fast, learning from data, and iterating until the funnel performs.</p><p style="min-height:1.5em"></p><h2>What You'll Be Responsible For</h2><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Own brand direction for <a target="_blank" rel="noopener noreferrer nofollow" href="http://pdf.net">pdf.net</a>: set the direction and keep it consistent across touchpoints.</p></li><li><p style="min-height:1.5em">Lead brand deliverables end-to-end (illustrations, ad creative, social assets, onboarding visuals, brand materials).</p></li><li><p style="min-height:1.5em">Build a repeatable production pipeline: bring your trusted specialists (illustration, motion, graphic design) and art-direct the work.</p></li><li><p style="min-height:1.5em">Write and refine briefs and scripts, especially for motion reels and product videos.</p></li><li><p style="min-height:1.5em">Keep the quality bar high: review work, give clear feedback, and iterate quickly.</p></li><li><p style="min-height:1.5em">Collaborate with the core stakeholders: work closely with the Head of Design and Head of Marketing on priorities and rollout.</p></li><li><p style="min-height:1.5em">Stay proactive: spot what feels off-brand (or what could be stronger) and bring ideas before anyone asks.</p><p style="min-height:1.5em"></p></li></ul><h2>What You'll Need to Succeed</h2><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Direction-setting mindset: you’re a direction-setter, not just a strong executor.</p></li><li><p style="min-height:1.5em">Conduct, don’t grind: you’re comfortable running production through your network rather than making every asset yourself.</p></li><li><p style="min-height:1.5em">SaaS + startup context: you understand how the brand shows up in product-led growth.</p></li><li><p style="min-height:1.5em">Craft bar: your taste is sharp, and your quality standard is concrete (typography, spacing, hierarchy, details).</p></li><li><p style="min-height:1.5em">Communication style: you communicate clearly and collaborate well; you don’t force ideas through, you find the highest-value path together.</p></li><li><p style="min-height:1.5em">Proactivity: you spot opportunities and bring them to the team without being asked.</p></li><li><p style="min-height:1.5em">AI as leverage: you use AI as a real tool in your workflow, and you expect the same efficiency from the specialists you bring in.</p></li><li><p style="min-height:1.5em">Creative direction: you can direct motion and product reels even if you don’t animate yourself (you can write a script, set the bar, and tell great from mediocre).</p></li></ul><h2>Huge Plus If You Have</h2><ul style="min-height:1.5em"><li><p style="min-height:1.5em">You already run a small “studio-like” setup: a repeatable pipeline, trusted collaborators, and a proven way of shipping consistently high-quality work.</p></li><li><p style="min-height:1.5em">Strong illustration-driven brand work (Notion-like warmth and clarity).</p></li><li><p style="min-height:1.5em">A great eye for product-style motion reels and product videos (you can set the bar and direct it).</p></li><li><p style="min-height:1.5em">Experience working with early-stage SaaS teams where speed and taste both matter.</p></li></ul><h2>What You'll Win</h2><ul style="min-height:1.5em"><li><p style="min-height:1.5em">A long-term partnership, not one-off tasks.</p></li><li><p style="min-height:1.5em">Strong influence: you’ll shape how <a target="_blank" rel="noopener noreferrer nofollow" href="http://pdf.net">pdf.net</a> looks, feels, and communicates.</p></li><li><p style="min-height:1.5em">A team that values craft over volume and clarity over “creative metaphysics.”</p></li><li><p style="min-height:1.5em">Direct collaboration with the Head of Design and Head of Marketing.</p></li><li><p style="min-height:1.5em">Flexibility on the working format (retainer, packages, hourly). They’ll adapt to what makes sense for how you operate.</p></li><li><p style="min-height:1.5em">A clear trajectory: start as an outsource partner, and if it’s a great match, there’s a real path to going in-house.</p></li></ul><h2>What's Great About This Role</h2><p style="min-height:1.5em">This role is for someone who wants to truly own a brand, not just decorate it. You’ll be treated like a partner. You’ll have the space to set direction, build a production engine, and push the brand forward proactively. You’ll work with a fast-moving, remote team that cares about quality and taste, and you’ll get to create a lot of visible work (illustrations, creative, motion, and product storytelling) with a clear aesthetic bar (think Notion / Claude / Browser Company, not loud “growth marketing” chaos). If it goes really well, there’s also a natural next step into a full-time seat, but the starting point is simple: let’s work together, ship real things, and see if it clicks.</p><p>Find <a href="https://www.arbeitnow.co.uk">Jobs in United Kingdom</a> on Arbeitnow</a>