Brand Strategist

We are seeking a <strong>Brand Strategist </strong>to define and execute a high-level brand and social growth strategy. The role focuses on audience development, content strategy, short-form video, and paid social recommendations across Instagram, TikTok, and other relevant platforms. Paid media is included but secondary to building an authentic, engaged community and brand identity.<br><br><strong>Responsibilities<br><br></strong><ul><li>Develop an audience growth strategy across Instagram, TikTok, and other social platforms</li><li>Advise on content pillars, themes, and positioning for a distinctive social brand</li><li>Recommend Reels and short-form video strategies, including content cadence and formats</li><li>Build and manage community engagement initiatives and creator/fan partnerships</li><li>Provide high-level paid media recommendations (Meta Ads, TikTok, YouTube) aligned with brand growth</li><li>Define target audiences and advise on segmentation and growth opportunities</li><li>Collaborate with the filmmaker and internal teams to align social strategy with broader brand objectives. <br><br><br></li></ul><strong>Requirements<br><br></strong><ul><li>Proven experience in audience growth, social media strategy, and paid media for entertainment, media, or creator-led brands</li><li>Expertise with Instagram, TikTok, Meta (Facebook), and short-form video content</li><li>Strong understanding of community building and creator engagement</li><li>Ability to operate independently as a freelance consultant while providing strategic guidance</li><li>US-based or strong knowledge of the US film and entertainment audience preferred</li></ul><br/><br/>Please mention the word **DOMINATES** and tag RMmEwMTo0Zjk6NmE6MTY2YTo6Mg== when applying to show you read the job post completely (#RMmEwMTo0Zjk6NmE6MTY2YTo6Mg==). This is a beta feature to avoid spam applicants. Companies can search these words to find applicants that read this and see they're human.