Digital Marketing Manager Dayshift

<p></p><p>Position : Digital Marketing Manager </p><p>Salary : $1,800 - $2,500 AUD a month</p><p>Working Hours &amp; Conditions :  Australian Hours</p><p>Holidays :  Public holidays in AU</p><p><br /><br />Role Overview</p><p>We are looking for a proactive and organised Digital Marketing &amp; Administrative Managerto take ownership of the company’s digital marketing activities while also providing general administrative support across the business.</p><p>This role is ideal for someone who enjoys a combination of creative marketing, lead generation, customer engagement, and operational administration. The successful candidate will play a key role in helping the business grow its online presence while ensuring administrative processes remain efficient and organised.</p><p></p><p>Key Responsibilities</p><p>Digital Marketing Management (Primary Focus)</p><ul><li>Manage and grow the company’s social media presence across relevant platforms</li><li>Develop and maintain a consistent content calendar and posting schedule</li><li>Plan, create, and optimise both organic and paid social media campaigns</li><li>Monitor campaign performance and provide recommendations for improvement</li><li>Ensure all advertising activities remain transparent and accessible to business owners</li></ul><p></p><p>Lead Generation &amp; CRM Management</p><ul><li>Manage and maintain CRM records and customer databases</li><li>Support lead generation campaigns across social media and digital channels</li><li>Track enquiries, leads, and customer interactions through the sales pipeline</li><li>Assist with follow-up activities and lead nurturing processes via email CRM</li><li>Generate reports on lead activity and marketing performance</li></ul><p></p><p>Website Management</p><ul><li>Update website content, images, project portfolios, and service information</li><li>Ensure website information remains accurate and current</li><li>Support SEO and website optimisation initiatives where required</li><li>Coordinate website improvements with external providers if necessary</li></ul><p></p><p>Graphic Design &amp; Advertising</p><ul><li>Create graphics, promotional materials, and digital marketing assets</li><li>Design and manage social media advertisements and campaign creatives</li><li>Maintain brand consistency across all marketing channels</li><li>Assist with promotional campaigns, brochures, and sales materials</li></ul><p></p><p>Administrative Support</p><ul><li>Perform general administrative tasks to support day-to-day business operations</li><li>Data entry and maintenance of company records and databases</li><li>Assist with document preparation, filing, and organisation</li><li>Support scheduling, customer communications, and operational administration</li><li>Help maintain accurate and organised business systems</li></ul><p></p><p>Tools &amp; Systems</p><ul><li>Facebook &amp; Instagram</li><li>Meta Ads Manager</li><li>CRM systems (TBC)</li><li>Website CMS platforms</li><li>Canva or similar design tools</li><li>Microsoft Office / Google Workspace</li></ul> <p></p><ul><li>Proven experience in digital marketing and social media management</li><li>Experience running both organic and paid social media campaigns</li><li>Strong understanding of CRM systems and lead management</li></ul><p></p><p>Website Updates / CMS Skills</p><ul><li>Graphic design skills using Canva or similar tools</li><li>Excellent organisational and administrative abilities</li><li>Strong communication and attention to detail</li></ul><p></p><p>Desirable</p><ul><li>Experience working in construction, home improvement, trades, or related industries</li><li>Experience creating marketing reports and campaign analysis</li><li>Familiarity with automation and workflow tools</li></ul><p></p><p>Additional Information</p><ul><li>This is a hybrid role combining digital marketing and business administration</li><li>Strong emphasis on transparency, ownership, and accountability across marketing activities</li><li>Opportunity to make a significant impact on lead generation and business growth</li><li>Ideal for a versatile all-rounder who enjoys both creative marketing and operational support tasks</li></ul><p></p><p>Ideal Candidate</p><p>You are a self-starter who can confidently manage digital marketing initiatives while also stepping in to support the broader needs of the business. You are equally comfortable creating ad campaigns, updating a CRM, designing marketing assets, and handling administrative tasks that keep the business running smoothly.</p><br/><br/>Please mention the word **STANDOUT** and tag RMmEwMTo0Zjk6YzAxMDpkNzNkOjox when applying to show you read the job post completely (#RMmEwMTo0Zjk6YzAxMDpkNzNkOjox). This is a beta feature to avoid spam applicants. Companies can search these words to find applicants that read this and see they're human.