Freelance Copywriter (m/f/d) French

<p><strong>About the Role</strong></p> <p>We're looking for a seasoned <strong>freelance native-French Copywriter</strong> to support our marketing and brand efforts as we launch in the <strong>French</strong> market. This role blends <strong>creative storytelling</strong> and <strong>writing</strong> with <strong>content execution</strong> and <strong>localization</strong>—ensuring the delivery of <strong>compelling</strong>, <strong>high-quality,</strong> and <strong>compliant content</strong> across channels from day one.</p> <h2>Tasks</h2> <p><strong>Your Responsibilities</strong></p> <ul> <li>Develop <strong>high-impact</strong> content for <strong>brand</strong>, <strong>product</strong>, <strong>marketing</strong>, and <strong>performance channels</strong>, and use <strong>generative AI</strong> tools where it supports the process</li> <li><strong>Localize</strong> content using tools like <strong>Smartly</strong> or <strong>other basic video editing tools/CMS</strong></li> <li><strong>Conceptualize</strong> and <strong>write conversion</strong>-<strong>optimized ads</strong> and <strong>landing pages</strong> for the <strong>French market</strong></li> <li><strong>Create</strong> and <strong>pitch</strong> concept <strong>ideas</strong>, messaging <strong>frameworks</strong>, and story-driven <strong>concepts</strong></li> <li>Take <strong>ownership</strong> of content <strong>projects</strong>, including <strong>timeline</strong> planning, <strong>coordination</strong> with <strong>stakeholders</strong>, and <strong>delivery tracking</strong></li> <li><strong>Manage</strong> and <strong>maintain content</strong> and <strong>assets</strong></li> <li><strong>Collaborate</strong> with <strong>design</strong>, <strong>growth</strong>, and <strong>product marketing</strong> teams to <strong>ensure consistency across touchpoints</strong></li> <li><strong>Ensure brand tone</strong> and <strong>messaging</strong> are <strong>aligned across platforms</strong> (website, email, social media, paid ads, etc.)</li> </ul> <h2>Requirements</h2> <p><strong>Your Profile</strong></p> <ul> <li><strong>3+ years</strong> of professional experience in <strong>content creation</strong>, <strong>copywriting</strong>, or editorial—ideally in digital or consumer-facing environments</li> <li><strong>Strong conceptual</strong> and <strong>storytelling skills</strong> with a sharp eye for language and visuals</li> <li><strong>Native-level French</strong> (written and spoken)</li> <li><strong>Professional</strong> working <strong>proficiency</strong> in <strong>English</strong> (our internal working language)</li> <li><strong>Highly organized</strong>, <strong>self</strong>-<strong>driven</strong>, and <strong>detail</strong>-<strong>oriented</strong></li> <li><strong>Confident</strong> working with <strong>tools</strong> such as <strong>CMS</strong>, <strong>Figma</strong>, <strong>Teams</strong>, and project/content management platforms (e.g. <strong>Jira</strong>, <strong>Airtable</strong>)</li> </ul> <p><strong>Nice to Have</strong></p> <ul> <li>Additional language skills are a plus</li> <li>Background in the health industry or lead generation business</li> <li>Familiarity with French advertising and health communication regulations</li> <li>Familiarity with SEO, UX writing, and performance marketing principles</li> <li>Understanding of content-related KPIs (e.g. CTR, conversion, engagement, bounce rate) and ability to translate insights into optimization strategies</li> </ul> <p>Find <a href="https://www.arbeitnow.com/">Jobs in Germany</a> on Arbeitnow</a>