Growth Associate

<p><strong>Overview of the role</strong></p> <p>We’re on a mission to modernize insurance, making it simpler, more accessible, and customer-first. The insurance industry is a $1T market that’s remained largely untouched by the digital revolution, and <a href="https://jobicy.com/company/policyme" target="_blank" rel="noopener">PolicyMe</a> is here to change that. As a remote-first, Toronto-based startup with big ambitions, we’re building the future of insurance in Canada and beyond.</p> <p>This isn't a traditional marketing job. It's a problem-solving role on our paid growth team. Acquiring insurance customers profitably and at scale is one of the hardest problems in the industry.</p> <p>You'll be the number two to our Senior Growth Marketing Manager, who owns the budget and results for our paid channels: a multi-million dollar budget across Meta and Google and multiple insurance lines. She joined PolicyMe as a generalist with no marketing background and grew into running the channel. We're looking for the next person who can do the same.</p> <p>Expect to spend your first year or so deep in paid growth. After that, people who do well here take on more: owning a channel outright, creating your own team, launching a new product, or moving into another part of growth. </p> <h3>What you'll be doing:</h3> <ul> <li><strong>Own channels as you earn it</strong>. Run campaigns on Meta and Google, taking on more budget and decisions as you prove your calls.</li> <li><strong>Run creative testing</strong>. Decide what to test, brief designers and creators, and call what to scale or kill.</li> <li><strong>Find what drives our cost to acquire a customer</strong>. Dig into Looker, ad platforms, and spreadsheets, question the data, and turn it into decisions on where money goes.</li> <li><strong>Build with AI</strong>. Create the workflows and automations that let a small team run a large budget.</li> <li><strong>Help launch new products</strong>, like Home &amp; Auto, by testing them fast.</li> </ul> <h3>What are we looking for:</h3> <ul> <li><strong>2 to 4 years</strong> in a technical, creative, marketing, or growth role. Paid ads experience is a bonus, not a requirement.</li> <li><strong>A builder</strong>: you've made something real with AI, code, or automation tools, at work or on your own.</li> <li><strong>An artist</strong>: you have a creative side, strong taste, and criteria to understand why an ad, a video, or a message works, and who it's for.</li> <li><strong>Curious about customers</strong>: you want to understand what people worry about and why they buy.</li> <li><strong>A clear communicator</strong>: you write briefs and recommendations people can act on without a follow-up call.</li> <li><strong>Driven</strong>: you go above and beyond, follow through, and do your homework before anyone asks.</li> <li><strong>A fast learner</strong>: you've gone from zero to genuinely good at something, quickly and mostly on your own.</li> </ul> <h3>Why join us:</h3> <ul> <li>Generous PTO - 20 vacation days</li> <li>A comprehensive benefits plan with premiums paid in full by PolicyMe</li> <li>Investment in your professional development, including an L&amp;D budget, AI tooling budget, performance reviews twice a year and ongoing feedback to ensure you reach your highest potential</li> <li>An extremely high performing, low-ego, remote-first team that is truly disrupting an old industry</li> <li>Option to work from home or our Toronto-based office (bonus: we cover the costs to bring all our employees in-person twice a year for experiential socials!)</li> <li>Access to stock options based on performance</li> <li><strong>Compensation:</strong> The total target cash compensation for this role is <strong>$90,000–$115,000 CAD</strong>, based on experience. We’ll walk through the details together during the interview.</li> </ul> <h3>Compensation</h3> <h3>Additional Information</h3> <h3><strong>About PolicyMe:</strong></h3> <p>At PolicyMe, we are Canada’s leading digital insurance solution, offering straightforward and affordable financial protection for families from coast to coast. Our product suite includes Life Insurance, Critical Illness Insurance, and Health &amp; Dental Insurance, all tailored to Canadians' evolving needs. We also offer B2B2C solutions, partnering with organizations to provide seamless digital insurance options. Founded by a team of insurance experts and technology entrepreneurs, PolicyMe is committed to making insurance simpler and more accessible. Since our launch in 2018, we have grown exponentially, selling over $20 billion in insurance coverage to Canadians.</p> <p>We are proud of the team we’ve built and are excited for those that are yet to join us. We operate with a remote-first culture, attracting top talent from across Canada. If you’re looking for a fast-paced, collaborative environment, working alongside incredibly ambitious yet humble humans, we may be the right place for you! To learn more, visit <a href="http://www.policyme.com/" rel="nofollow ugc noopener" target="_blank">www.policyme.com</a>.</p> <h3>Additional Notes:</h3> <ul> <li>Job Vacancy: This role reflects growth in our team and expanded operational scope. We’re hiring to support increasing demand and continue delivering an exceptional customer experience.</li> <li>Commitment to Equal Opportunity: PolicyMe is an equal opportunity employer. We welcome applicants of all backgrounds and provide fair consideration regardless of race, colour, religion, sex, sexual orientation, gender identity, national origin, or disability.</li> <li>Accessibility Statement: We are committed to providing an accessible hiring experience. If you require accommodations during the application process, please indicate this in the “Additional Information” section of your application.</li> </ul> <p>We thank all applicants for their interest, however, only those selected for an interview will be contacted.</p>