Senior/Lead Lifecycle Marketing Manager (Full Remote - Greece)

<h3>Our Vision &amp; Products</h3> <p><em><strong> <a href="https://jobicy.com/company/everai" target="_blank" rel="noopener">EverAI</a> — Building the Future of AI Companionship</strong></em></p> <p><em>One of the Top 15 Largest &amp; Fastest-Growing AI Companies in the World</em></p> <p><em>50 Million Users in 2 years — Help Us Reach 100M first, 500M next</em></p> <p>At <strong>EverAI</strong>, we’re shaping what it means to connect with AI. With <strong>50 million users and counting</strong>, we're not just building products — we're creating entirely new categories.</p> <p>Our flagship product is the <strong>world’s largest AI companionship platform</strong>, redefining relationships for millions. It is governed by our proprietary moderation system, EverGuard — an internal AI designed to ensure everything we build is <strong>safe, ethical, and human-first</strong>.</p> <p><em>And we’re only just getting started!</em></p> <h3>Our Team</h3> <p>We are an enthusiastic, passionate and hardworking team of ≈ 100 people. Our founding team has strong entrepreneurial experience building and scaling web products from 0 to IPO.</p> <p><strong>Alexis Soulopoulos </strong>[CEO]</p> <p><em>• 10+ years in Tech Executive Leadership</em></p> <p><em>• Co-Founder Mad Paws Holdings (from 0 to IPO)</em></p> <p><em>• Forbes 30 under 30 + Deloitte TechFast50 ’22 &amp; ‘23</em></p> <p><strong>Michael Monin</strong> [Co-founder &amp; CTO]</p> <p><em>• 10+ years as CTO / COO (web2/web3), 3 years in AI/LLM</em></p> <p><em>• Serial-entrepreneur: MTK Digital (exited / 0-&gt;$20m revenue) and Zipchat (AI Chatbot for E-commerce brands)</em></p> <p><strong>Thomas Lacroix </strong>[Co-founder &amp; CMO]</p> <p><em>• 8+ years in Customer Acquisition &amp; E-commerce Growth</em></p> <p><em>• Serial-entrepreneur: Curatible (sold to Blackstone) and MTK Digital (exited / 0-&gt;$20m revenue)</em></p> <p><strong>Maruša Fasano </strong>[CFO/Legal]</p> <p><em>• 25+ years in Finance, Strategy, M&amp;A</em></p> <p><em>• Ex-CFO/M&amp;A @Curatible (exited to Blackstone)</em></p> <p><em>• Ex-President of the Board @SotremoSA (exited)</em></p> <p><em>• Co-founder/CFO @SoftOne (exited)</em></p> <h3>Your Role</h3> <p>More than <strong>50 million people</strong> already use EverAI’s products, and we’re growing toward 100 million.</p> <p><strong>The audience is already here. The opportunity is what happens next.</strong></p> <p>We’re hiring a <strong>Senior Lifecycle Marketing Manager</strong> to take CRM to an entirely new level. Your mission is clear: <strong>turn it into a major revenue channel</strong> by converting more users, increasing repeat purchases, and giving people compelling reasons to keep coming back.</p> <p>You’ll own everything within CRM, from onboarding and first purchase to retention and reactivation, across email, push notifications, in-product messaging, and promotions.</p> <p>You’ll report directly to <strong>Thomas Lacroix, our Co-founder and CMO</strong>, with the freedom to rethink journeys, test ambitious ideas, and build the CRM playbook that gets us there.</p> <p>At our scale, even small improvements can influence millions of user journeys and create significant growth.</p> <p><strong>If you’re looking for more than a campaign-management role, this is your opportunity to drive measurable growth at exceptional scale.</strong></p> <h3>Your Responsibilities</h3> <ul> <li> <p><strong>Own one of EverAI’s biggest growth opportunities:</strong> lead the strategy and execution across the full CRM lifecycle, from onboarding and conversion through repeat purchasing, retention, and reactivation</p> </li> <li> <p><strong>Find the growth hiding in our user base:</strong> use behavioral data to uncover where users lose interest, stop engaging, or miss an opportunity to purchase</p> </li> <li> <p><strong>Crack the first-purchase challenge:</strong> create onboarding, abandoned-payment, offer, and follow-up journeys that turn more registered users into paying customers</p> </li> <li> <p><strong>Keep users coming back:</strong> increase token purchases, repeat purchasing, retention, reactivation, and LTV through smarter segmentation, personalization, and timing</p> </li> <li> <p><strong>Test big ideas quickly:</strong> build experiments, measure what genuinely moved the numbers, scale the winners, and turn each result into the next opportunity</p> </li> <li> <p><strong>Make ambitious CRM ideas possible:</strong> work directly with Product, Data, Engineering, and Creative to improve the tooling, tracking, messages, offers, and reporting behind the channel</p> </li> </ul> <h3>Your Qualifications</h3> <ul> <li> <p><strong>You’ve scaled CRM before:</strong> you can show significant improvements you personally drove in revenue, conversion, repeat purchases, retention, reactivation, or LTV, with real numbers</p> </li> <li> <p><strong>You understand consumer growth:</strong> you’ve worked in a high-volume B2C subscription business, where CRM had a direct effect on revenue</p> </li> <li> <p><strong>You think like a builder:</strong> you do not stop at recommendations; you can personally create segments, journeys, experiments, campaign logic, and performance analysis</p> </li> <li> <p><strong>You know how to find and prove what works:</strong> you can turn user behavior into ideas and use testing, control groups, attribution, and incrementality to validate the results</p> </li> <li> <p><strong>You move quickly and take ownership:</strong> you are comfortable building without a finished playbook, deciding what matters most, and creating momentum without waiting for perfect information</p> </li> <li> <p><strong>You communicate clearly and work across teams:</strong> you collaborate directly with technical, creative, and commercial stakeholders in English</p> </li> <li> <p><strong>You are comfortable with our product category:</strong> you can confidently work on products powered by uncensored AI models and content</p> </li> </ul> <h3>Bonus points</h3> <ul> <li> <p>You have worked in iGaming, free-to-play gaming, fintech, consumer subscriptions, or high-frequency e-commerce</p> </li> <li> <p>You have experience with token, credit, virtual-currency, bonus, or repeat-deposit models</p> </li> <li> <p>You have built or redesigned CRM in a fast-scaling company</p> </li> <li> <p>You use AI to improve analysis, personalization, experimentation, or content development</p> </li> </ul> <h3>Why EverAI?</h3> <p> <strong>Exponential Growth</strong>: From 50M users in 2 years, to 100M next — and 500M beyond</p> <p> <strong>Track Record of Category-Creating Innovation</strong>: We consistently launch <strong>world-first AI applications</strong> — setting the pace, not following it</p> <p> <strong>Global Impact</strong>: Top-tier user growth, real-world adoption, and cultural relevance</p> <p> <strong>Proven Leadership</strong>: A senior team that’s <strong>launched, scaled, and exited &amp; IPO’d multiple scale ups</strong> — now fully focused on reshaping AI companionship</p> <p> <strong>Elite Remote Team</strong>: 100% remote and built to win — world-class talent from <strong>Tier 1 tech companies</strong>, with a culture of ownership, velocity, and radical creativity</p> <p>️ <strong>Ethical Core</strong>: Our AI ecosystem is governed by <strong>EverGuard, our proprietary AI moderation technology</strong>, ensuring responsible development at scale</p> <h3>What We Offer</h3> <p>✍️ <strong>Contract Type:</strong> We prefer B2B, but we’re flexible, what matters is long-term commitment and impact<br> <strong>Work From Anywhere:</strong> Fully remote. Choose the environment where you do your best work<br>️ <strong>Paid Time Off:</strong> 4 weeks (20 working days) of PTO per year to recharge and reset<br>‍‍‍ <strong>Annual Gathering:</strong> A yearly in-person meetup to connect, brainstorm, and celebrate wins together<br>❤️‍ <strong>Health &amp; Wellness Support: </strong>Monthly allowance of<strong> </strong>100 USD for health insurance expenses &amp; access to unlimited 1:1 sessions with psychologists and lifestyle experts through <em>OpenUp </em>(also available to up to three of your family members)<br> <strong>Co-Working Space Budget:</strong> Work from a co-working space up to twice per month (35 EUR / 40 USD per visit) to stay inspired and connected<br> <strong>Learning Budget:</strong> Dedicated funds to support your professional growth: courses, books, conferences, events, or certifications<br> <strong>Company Laptop &amp; Equipment:</strong> Laptop provided + monitor budget up to 250 USD + keyboard/mouse/mic/headphones budget up to 150 USD<br>⚡ <strong>AI Tools Access:</strong> Premium access to ChatGPT, Hugging Face, Claude Code, and any other tool needed to excel at your job, power your ideas and workflows</p> <h3> Top Tier Talent Is Our Multiplier</h3> <p>We’re a fully remote group of <strong>A-players from Tier 1 tech</strong>, led by an exec team who’ve <strong>launched, scaled, and exited multiple companies</strong>. We move fast, and care deeply about what we build — and who we build it with.</p> <p>We’re looking for <strong>exceptional talent</strong> ready to ship &amp; distribute world-first AI products at scale, fast, and co-create with us this category-defining business.</p> <p><strong>If that’s you — reach out and apply!</strong></p>