Werkstudent:in Marketing & GTM Operations (f/m/d)

<h2>Kurzbeschreibung</h2> <p>SPREAD is building Engineering Intelligence software that helps the world's leading industrial OEMs understand and optimize their most complex products. Customers, including BMW, Mercedes-Benz, Volkswagen, Bosch, and Rheinmetall, rely on SPREAD to accelerate development cycles and cut inefficiencies at scale. Backed by $30M in Series B funding, SPREAD is a LinkedIn Top Startup DACH and SPARK AI Innovation Award winner.<br> You'll join SPREAD's GTM team as the operational backbone of marketing execution. You own event logistics, keep the sales enablement library current and ship-ready, and run AI-assisted research for account-based marketing.<br> This is a working student role at 16 to 20 hours per week, with real ownership from day one. On-site presence in Berlin is expected, particularly around events.</p> <h2>Deine Verantwortung</h2> <ul> <li>Plan and execute logistics end-to-end for SPREAD events, including conferences, satellite dinners, bootcamps, and the Industrial AI Summit, covering invitations, target-list coordination with Sales, materials, on-site support, and post-event follow-up tracking.</li> <li>Own the event asset checklist in collaboration with Design, ensuring booth materials, dinner collateral, and demo stations are ready and on-brand ahead of every event.</li> <li>Maintain and version the sales enablement library (decks, one-pagers, case studies, battle cards) so the field always has current, findable materials without having to ask.</li> <li>Take raw inputs such as call notes, win stories, and product updates, and produce first-draft collateral using our AI toolchain, shipping review-ready assets to the senior team on a defined cadence.</li> <li>Run AI-assisted account research for executive outreach, producing briefings, competitive snippets, and event target lists using structured prompts and our internal toolchain.</li> <li>Manage light content operations: schedule posts, format LinkedIn carousels, and track engagement metrics so the team acts on signal rather than instinct.</li> </ul> <h2>Deine Erfahrung</h2> <h2>Must-have:</h2> <ul> <li>Currently enrolled in a Bachelor's or Master's program in business, communications, engineering, or a related field; available at least 16 hours per week from September 2026.</li> <li>Demonstrably AI-native: you already use LLM tools such as Claude, Cursor, or equivalent to produce real work, so bring something you have built or automated rather than a CV line about it.</li> <li>Comfortable picking up new tools without hand-holding, including Salesforce, CMS platforms, design handoff tools, and Markdown.</li> <li>Organized and deadline-driven by default; events work means "closed loops by Thursday", not open threads waiting on input.</li> <li>Fluent in English; German at a professional working level for DACH events and customer-facing materials.</li> </ul> <h2>Strong plus:</h2> <ul> <li>Prior exposure to B2B SaaS, enterprise sales, or event execution contexts, including student-level roles.</li> <li>Hands-on experience with Salesforce, HubSpot, or a comparable CRM as an active user.</li> <li>Interest in automotive, industrial, or engineering sectors, with genuine curiosity about how complex products are built.</li> <li>Familiarity with Canva, Figma handoffs, or slide master management.</li> </ul> <h2>Warum SPREAD?</h2> <ul> <li>A front-row seat in an AI-native GTM org: you will see how modern B2B marketing runs at a company with OEM relationships at BMW, Mercedes-Benz, and Volkswagen, working alongside a senior team that owns real enterprise deals.</li> <li>Real ownership of live workstreams across events, enablement, and ABM research, not shadowing and not busywork.</li> <li>The full AI toolchain and an explicit mandate to use it; nobody here will ask you to do manually what a well-prompted model can draft.</li> <li>Deutschlandticket mobility budget and Urban Sports Club partnership.</li> <li>Lunch provided three times per week at our Berlin office.</li> </ul> <h2>Ansprechpartner</h2> <p><strong>Dmytro İefymenko</strong></p> <p>Köpenicker Str. 40c | 10179 Berlin</p> <p>Stay connected—follow us on for the latest insights and updates</p> <p>Find <a href="https://www.arbeitnow.com/">Jobs in Germany</a> on Arbeitnow</a>